Campaign: Global Moms Relay

5 Things You Should Know About the Global Moms Relay


UNFPA Instagram

Springtime is here in the northern hemisphere, and Mother’s Day is fast approaching in the US.

With that in mind, Johnson & Johnson and the United Nations Foundation will ignite a conversation on healthy and happy families starting May 3 with their fifth-annual Global Moms Relay — a digital campaign raising awareness and donations for mothers, and families everywhere.

The campaign runs through June 16, Father’s Day, in the US. Global Moms Relay kicks off with Moms+SocialGood, a global conversation with experts and activists celebrating and discussing family health in New York City.

What Is Global Moms Relay?

Global Moms Relay is a digital storytelling and fundraising campaign supporting that all Global Citizens can do more than participate in, they can truly make a difference for the lives of mothers and children through social activism.

Who Does Global Moms Relay Help?

The campaign supports Girl Up, The US Fund for UNICEF, UNFPA, Shot@Life, and Nothing But Nets. Five not-for-profit organizations that put the needs of women and children first.

How Does It Work?

For each social media share, Johnson & Johnson will donate $1 (per action up to $500,000) to help improve the health and wellbeing of moms and kids worldwide through Girl Up, the US Fund for UNICEF, UNFPA, Shot@Life and Nothing But Nets.

By using the Donate a Photo app, everytime you share a picture, Johnson & Johnson will donate $1 to one of the five organizations mentioned above.

How Can I Join?

The premise is simple. Share a story (either your own or choose one from 25 influential celebrities, mothers, fathers, and community leaders curated by the campaign) that answers the question: “What do you wish were true for every family, everywhere?”

Visit our community page here to get sharing!

After you share a story, encourage others to share to keep the digital movement rolling with #globalmoms and #jnj.

What’s the Impact?

Last year, the campaign raised $500,000, exceeding their goal of $405,000 thanks to support of engaged Global Citizens. The contributions from Johnson & Johnson will help improve the health and wellbeing of mothers and children everywhere.

“Our goal through the Global Mom’s Relay initiative is to inspire action that continues to improve the health and wellbeing of mothers and children everywhere. By leveraging the power of social media, we encourage moms, dads and families everywhere to join us in making a difference,” Michael Sneed, Senior Vice President, Global Corporate Affairs, Johnson & Johnson said.

This year let’s continue to share stories and spread the word that mothers and children matter.

Submit your post now.

Join the Movement